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Disney announced in November 1995 that the Tokyo DisneySea building would be owned by Oriental next to Tokyo Disneyland. [6] Oriental and Disney signed the DisneySea license agreement with the theme park opened in 2001 for $2.6 billion. [8] In May 1999, the Company sold two bonds, $200 million in bonds and $406 million to finance DisneySea. [9] [10] DisneySea was opened on September 4, 2001 with only $2 billion over budget. [11] Oriental Land Company has announced an agreement to sell Retail Networks Co., Ltd., its Japanese disney stores, to The Walt Disney Company. As of March 31, 2010, Disney has taken over Retail Networks Co., Ltd., the subsidiary of Oriental Land Company, which owns Disney stores in Japan. [13] The subsidiary of OLC Milial Resort Hotels Co., Ltd. acquired Brighton Corporation, another hotel company, on March 29, 2013. [16] Outside the United States, Disneyland Paris, Disneyland Hong Kong and Disneyland Tokyo are among the main Disney theme parks and resorts.

The company owns 51% of Disneyland Paris and 47% of Disneyland Hong Kong. [2] However, Tokyo Disneyland stands out in that Disney has entered into a licensing agreement with the OLC Group, which operates Tokyo theme parks, hotels and resorts. As a result of the licensing agreement between Walt Disney and Oriental Land Corp., Tokyo Disneyland was designed. A second project has been proposed and Oriental Land Corp is examining the feasibility of this upcoming project. This Tokyo Disneyland: Licensing vs. Joint Venture case discussed the possibility of an egalitarian partnership by the joint venture between OL and WD in their second theme park project. To make this operating profit, Disney would have had to own a fleet that generated $1.2 billion in revenue, with a margin of 19.4 percent equivalent to the larger parks. Through a licensing agreement in Japan, they are not responsible for the investment or operation of the park, so it is a very nice source of incremental profits for Disney. In the case of a licensing agreement, the operator may not work well and damage the brand. Fortunately for Disney, Oriental Land Company did a great job with the parks.

As part of Disney`s 1979 licensing agreement with the OLC Group, OLC agreed to pay Disney 10% of its entry revenues and 5% of its food and souvenir revenues in the form of royalties. [3] To give an approximate figure, we assume that OLC will pay 7.5% of its theme park revenues to Disney in the form of royalties. Of the approximately 371.415 million yen generated by OLC Group in the year ended March 2010, approximately 77% were generated by Tokyo Disneyland and Tokyo DisneySea theme parks. [4] If we do mathematics, it amounts to about 21,450 million yen. This will be approximately $230 million based on exchange rates by March 2010. Walt Disney does not own Tokyo Parks, Tokyo Disneyland and Tokyo DisneySea. Instead, the Oriental Land Company (OLC) owns and operates them and pays royalties to Walt Disney. While Disneyland Paris had financial problems, Tokyo Disney was a resounding success, both for the fees it brings to Disney and for the owners of the park itself. The two parks are among the top five in the world.

Building on the success of Tokyo Disneyland, Walt Disney Company said today that it had entered into a licensing agreement for a new ocean theme park on Tokyo Bay. In our full report, A Deep Dive Into Into`s Competitive Position In Travel, we discussed each theme park and examined specific economic contributions and ownership structures.